Ways Watch

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Arriving Fall 2026. Save 30% when preordering.

Sometimes ridiculous ideas lead to ridiculous outcomes, and sometimes they lead to surprisingly elegant watches like the Ways.

It began when the Omen was laid on its flat side like a little sideways desk clock. Naturally, one wonders: What if the clock isn't sideways even when the watch is? What if the clock could rotate to be the ideal viewing angle for any use case, whether it's being a desk clock, driving watch, sewing watch, tinkering watch, or even watching watch?

Throughout its 120° rotation, the circular front half has a satisfying click at each minute angle (every 6°).

Designed by Christo Logan